Creating a new brand or product? Or want to strengthen your existing branding? Worldshare branding company Taiwan specializes in everything from naming, logo design and website design to corporate identity systems. Worldshare provides a clear road map for your brand strategy. With branding experience for both international and Taiwan markets, our agency can advise you on the best way forwards.

Our branding agency has experience on building Taiwan brands wishing to expand into the US or Europe (Msi, Chinatrust, Asus, Hannspree, Winbond). As well as branding in Taiwanese or Chinese markets.

B2B branding or B2C branding：

Business-to-business branding is very different. The channels and media mean your branding has to work harder, and usually lead to sales driven product branding. World Share’s branding studio has many B2B brand strategy clients, especially in the technology sector.
Business-to-consumer branding: Worldshare’s Business-to-consumer brand strategy allows us to find out what truly motivates your customers to buy. What drives them to try a new brand or product. Our previous experience on major consumer brands from FMCG marketing to creative branding for services will let you reap the advantage.

Worldshare Brand Strategy Road Map：

1. Brand Audit: Using WS’s proven methodology we can quickly analyze the strengths and weaknesses of your brand. How you see your brand. How your company sees your products. How your brand compares to your primary competitors. We dig deeper to find consumer insights that are relevant in marketing your products.
2. Product Positioning: WS then pinpoints a brand positioning that is different to your competitors. That is not generic. Yet still relevant and important to your target audience. One that makes your product’s strengths seem even stronger and reinforces it every step of the brand journey.
3. Brand Story, Naming and Slogan: Our agency’s skilled copywriters will come up with the right wording and creative to turn a strategy into communication that gets noticed and remembered by your customers. From what your brand stands for and its values, to a catchy slogan or tag-line.
4. Logo design and Corporate Identity systems: We then come up with a unique look for your brand. Our design studio will create a logo, visual identity, CIS, and brand templates across all media (advertising, online marketing, PowerPoint templates, packaging, banners, staff clothing, office signage etc.) Having your own identity will give your brand a consistent look, since consistency and reinforcement are at the heart of all brand leaders.
5. Brand touch points: The brand story needs to be told to customers at every touch point. Our writers and designers will help you develop the creative for each media that you need:
   Website company introduction or about us, corporate brochure, product brochure, print advertising, digital online marketing, radio advertising, outdoor, event marketing, or any other ways to make your brand stronger.